#1 Entrepreneurial Planning – Are You:
- Introducing New Product / Service to New Markets
- Entering Expansion Markets
- Adapt to Market Shifts
- Respond to Emerging Market Demand
- How to Know I have a Business
- What are the Business Plan Requirements to Make Happen
- Initiative/Program – Selection, Chartering & Funding
#2 Focused Operational Execution – Needing To:
- Staffing Your Enterprise / Initiative Cross-Functional Team
- Focusing the CF Team / Organization on Aligned Marketing 3.0 Execution
- Program Execution Tasking, Enabling, Monitoring Execution and Taking Corrective Actions
- Recognition & Rewarding Your Team